
While sometimes a single colour can have a strong effect, graphic designers use a combination of colours to further alter the impression. Colours have a significant impact on the tone of the design they can be used as a standalone element or added to other elements of design such as lines, shapes, typography or textures.
Colour: Graphic designers use colour to create the mood for the design and brand that they represent. Designers will use lines to draw the viewers’ eye to a specific location of the design. Graphic designers use lines as connectors, dividers to separate content, and headlines. Line: A line is the most basic and important element of graphic design. The key elements of graphic design, which ensure that an idea is aptly translated into a visual, are: It is widely used by organisations to sell, advertise and promote their brand, products and services.Ĭreating a captivating design is not just about developing an idea, it also involves understanding the key elements and their purpose in design. Graphic design can be defined as the art or practice that helps you communicate your messages and ideas with the use of visuals. This blog will focus on what each profession entails, how they differ and the junctions where they overlap. Students who are interested in the creative sector might not be able to distinguish between the two, making it difficult for them to decide which option is best for their career. While graphic design and illustration are two different creative fields, they have similar elements too. With the growing demand, an increasing number of students are pursuing graphic design and illustration courses. Organisations will hire graphic designers to create appealing designs for packaging and advertising purposes and illustrators are highly sought-after by novelists, marketing and advertising agencies and more. The scope of creative jobs has widened over the years, helping professionals explore a diverse range of career opportunities.